OCTOBER 2023 DEADLINE APPROACHING: APPLY NOW

OCTOBER 2023 DEADLINE APPROACHING: APPLY NOW

OCTOBER 2023 DEADLINE APPROACHING: APPLY NOW

OCTOBER 2023 DEADLINE APPROACHING: APPLY NOW

OCTOBER 2023 DEADLINE APPROACHING: APPLY NOW

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Why Instrumental?

“Instrumental’s label tool kit helped drive  Group 212  from start up to 200m streams a month”

Read how the team at FRTYFVE used Instrumental’s platform to drive exceptional growth and establish the indie as one of the fastest growing labels globally.

READ ARTICLE

How it works

Accelerate your streaming growth and take advantages of our guarantee in 3 simple steps

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We'll transfer your catalogue over from your current distributor. That typically takes a few days

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We onboard the recording into our tool kit over the first 90 days and build out a growth plan based on our DRIVEN by data methodology.

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You watch the streams go up and if for any reason they don't, you can leave no questions asked and we'll pay out the 20% uplift guarantee anyway.

Labels or artists using Instrumental grow streams +58% on average in the first 6 months.

Group 214
Learn more about our tools and methodology with our free "DRIVEN by Data" PDF download.
GET OUR FREE DOWNLOAD NOW

We power label growth from top to bottom. The right data will overhaul what you do and how you do it. The right business building methodology will de-risk the music business and set you up for long term success.

Whether scouting the hottest new talent to sign or collaborate with, forecasting new streams, real time insights from your deep catalogue, optimising releases for algorithmic marketing or funding & royalty analysis - every element of your business can be enhanced, augmented and improved with the right data.

ScoutBot: Test our latest AI artist discovery tools

Instrumental’s first data science tools were in artist and track discovery - leaning on machine learning to disrupt the A&R process. Described by the FT as “Moneyball for Music” back in 2018 we’ve been working out how AI could help solve the global scouting challenge for years. With 120,000 tracks now uploaded every day these tools are more important than ever.

If you’d like try our tech just apply to be part of our beta programme.

APPLY NOW
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Instrumental clients consistently beat their targets.

325.07
K
Total Daily

Track streams vs targets

The combined target is the total target for all selected tracks, and incorporates the churn rates which reduced target each day

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ON AVERAGE THEY ACHIEVE:
+
58
%
streaming growth
-
25
%
reduction in marketing spend
+
10
%
audience engagement

Learn & Network

RECORD LABEL PRO

We are on a mission to change the music business to the benefit of independent artist and label founders.
Sign up to RecordLabel. Pro, our content hub dedicated to sharing insights, best practices and our methodology for building a successful streaming first digital music business.

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Growth Guaranteed: We limit new clients onboarding to Instrumental to ensure optimum results.

Get in touch now to be part of our next cohort. 

Book A Demo

Get our free download now

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